Senior Creative / Web Specialist – Art Director
Location: Hybrid (Charlotte or Raleigh, NC)
Level: Graphic Designer IV
Senior Creative / Web Specialist – Art Director to join our creative team. This role is ideal for a highly conceptual, strategic thinker who thrives in a collaborative environment and brings deep expertise across brand advertising, digital, web, motion, and integrated campaigns.
Please include a professionally designed résumé (PDF format) and a portfolio link with your application.
About the Role:
As a Senior Creative / Web Specialist – Art Director, you will conceptualize, direct, and design high-quality brand advertising, product marketing, and customer- and employee-facing communications. You’ll partner closely with copywriters, account managers, UX professionals, and creative leadership to deliver strategic, on-brand work aligned with Duke Energy’s business objectives.
Key Responsibilities:
• Develop creative communications aligned with brand standards and voice
• Translate client strategies, target audiences, and key messaging into compelling visual solutions
• Deliver projects on time and within budget
• Collaborate cross-functionally with copywriters, UX, and account teams
• Produce multi-channel creative across:
– Paid media (video, audio, animation, digital ads, social media)
– Email and web (including Figma workflows)
– Direct mail and print advertising
• Present creative concepts to stakeholders and incorporate feedback professionally
• Maintain attention to detail from concept through file archiving
• Work within established workflow and project management systems
• Provide brand guidance aligned with Duke Energy’s style guide
• Stay current on industry tools, software, and creative methodologies
Basic Qualifications
• Bachelor’s degree or equivalent professional experience
• Experience in art direction and graphic, web, mobile, video/broadcast, and motion/animation design
• Strong art direction and design portfolio
• Proficiency in Adobe Creative Suite, Figma, and presentation tools (PowerPoint, Keynote)
Preferred Qualifications:
• Experience producing advertising, marketing, corporate, or customer-facing communications
• Recent experience leading integrated, multi-channel campaigns
• Strong conceptual thinking and ideation skills
• Excellent presentation and communication abilities
• Highly organized with the ability to manage multiple deadlines
• Commitment to delivering accurate, high-quality, brand-aligned work
• Knowledge of modern communication and design best practices
• Collaborative, adaptable team player
• Familiarity with social platforms such as X, YouTube, LinkedIn, and Meta
• Experience with Microsoft SharePoint (document management)
• Experience with Workamajig (project management and time tracking)
• 10+ years of relevant experience
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